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	<description>360 Days in a PR Life</description>
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		<title>Social Media: From Layer to Leader</title>
		<description><![CDATA[Many brands have been leveraging social media as part of their communications strategy for several years now.  But our thinking about how to use social media has evolved tremendously, especially during the past 12 months.  And it’s not just the digital natives who get it. The most senior-level marketers, with 20, 30, or more years [...]]]></description>
		<link>http://www.360PRBlog.com/2011/12/29/social-media-from-layer-to-leader/</link>
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		<title>10 Minutes with&#8230;Mike Rush</title>
		<description><![CDATA[In 360PR’s 10th year, we are celebrating by sharing some of the things we’ve learned along the way in a “10 minutes with…” series featuring interviews with our practice leaders! Last time we chatted with the Account Director of our Parenting practice, Caroline Pierce.  Now we’ve sat down with Mike Rush, Account Director of our [...]]]></description>
		<link>http://www.360PRBlog.com/2011/12/19/10-minutes-with-mike-rush/</link>
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		<title>To GamePro: Thank you for 32 years of great game industry coverage!</title>
		<description><![CDATA[By Mark Nolan One of the gaming industry’s most well-known publications announced they will be closing its doors – both in print and online – this week. GamePro, which has been around since 1989, announced that the November issue of the magazine will be its last and on Monday, December 5. GamePro.com will redirect to [...]]]></description>
		<link>http://www.360PRBlog.com/2011/12/02/to-gamepro-thank-you-for-32-years-of-great-game-industry-coverage/</link>
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		<title>10 Minutes with&#8230;Caroline Pierce</title>
		<description><![CDATA[In 360PR’s 10th year, we are celebrating by sharing some of the things we’ve learned along the way in a “10 minutes with…” series featuring interviews with our practice leaders! Last time we chatted with SVP of our Healthy Living  practice, Victoria Renwick. Now we’ve sat down with Caroline Pierce, Account Director of our Parenting [...]]]></description>
		<link>http://www.360PRBlog.com/2011/11/30/10-minutes-with-caroline-pierce/</link>
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		<title>Corporations Still Slightly Behind the Curve w/ Social Media Adoption</title>
		<description><![CDATA[Some of the smartest minds in social media gathered recently at the Society of New Communications Research (SNCR) Symposium at Harvard for a discussion of the group’s latest research findings. This is my third year attending the event and it has been hugely interesting to see the progression of each of SNCR’s studies. A couple [...]]]></description>
		<link>http://www.360PRBlog.com/2011/11/15/corporations-still-slightly-behind-the-curve-w-social-media-adoption/</link>
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		<title>Social Media Lessons from ’08 Campaign Resonate Today</title>
		<description><![CDATA[By Rob Bratskeir At last week’s Critical Issues Forum, Former White House Press Secretary Robert Gibbs boldly declared, “2012 will be the Twitter election,” adding that in today’s Washington, rapid response comes by the tweet, not the press release.  Gibbs’s thought-provoking keynote address at the Council of Public Relations Firms’ annual meeting illustrated and interpreted [...]]]></description>
		<link>http://www.360PRBlog.com/2011/11/02/social-media-lessons-from-%e2%80%9908-campaign-resonate-today/</link>
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		<title>A lesson from Netflix by way of SNL: Quit while you&#8217;re behind</title>
		<description><![CDATA[By Rob Bratskeir One of Saturday Night Live’s sharpest jabs in recent memory never even made it to air last weekend.  (Lorne, anybody home?)  The bit featured Jason Sudekis deftly sending up Reed Hastings’s now infamous mea culpa, alongside a perfect Fred Armisen aping that other Netflix (um, Qwikster) guy.  Lucky for us SNL’s dress [...]]]></description>
		<link>http://www.360PRBlog.com/2011/10/05/a-lesson-from-netflix-by-way-of-snl-quit-while-youre-behind/</link>
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		<title>10 Minutes with&#8230;Victoria Renwick!</title>
		<description><![CDATA[In 360PR’s 10th year, we are celebrating by sharing some of the things we’ve learned along the way in a “10 minutes with…” series featuring interviews with our practice leaders! Last time we chatted with SVP of our Entertainment &#38; Electronics practice, Stacey Clement. Now we&#8217;ve sat down  with Victoria Renwick, SVP of our Healthy [...]]]></description>
		<link>http://www.360PRBlog.com/2011/09/28/10-minutes-with-victoria-renwick/</link>
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		<title>360PR Trend Spots at Expo East</title>
		<description><![CDATA[Check out the top trends from Natural Products Expo East courtesy of Lindsay Durr, member of the 360PR Healthy Living Practice.]]></description>
		<link>http://www.360PRBlog.com/2011/09/27/360pr-trend-spots-at-expo-east/</link>
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		<title>Facebook Overhaul &#8211; What Will It Mean for Marketers?</title>
		<description><![CDATA[By John LeRoy As you may have heard, Facebook announced some MAJOR changes to the platform last week that have already begun to roll out.  The most significant of these changes is the complete overhaul of personal Facebook profiles into the new “Timeline” format.  For a full breakdown of what changes Facebook users can expect [...]]]></description>
		<link>http://www.360PRBlog.com/2011/09/27/facebook-overhaul-what-will-it-mean-for-marketers/</link>
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