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	<title>Comments on: Weekly Digital News: Don&#8217;t Just Talk, Listen</title>
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	<link>http://www.360PRBlog.com/2009/05/22/weekly-digital-news-dont-just-talk-listen/</link>
	<description>360 Days in a PR Life</description>
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		<title>By: The crazy suburban mom</title>
		<link>http://www.360PRBlog.com/2009/05/22/weekly-digital-news-dont-just-talk-listen/comment-page-1/#comment-3920</link>
		<dc:creator>The crazy suburban mom</dc:creator>
		<pubDate>Fri, 22 May 2009 17:59:15 +0000</pubDate>
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		<description>&quot;if you truly want to reach an audience, you must remember that a conversation is two-sided.&quot;

I totally agree.  Most campaigns I&#039;ve seen, blog based campaigns, are like laborious Easter egg hunts.  

For a chance to win something you are obligated to go to one site, come back to another, tweet, post, share in many ways ...  it&#039;s endless really.

And a chore.  Yes, there is the appearance of a 2 sided conversation.  But is that really what it is? 

Woman communicate in a lot of fun and wonderful ways if given the chance.  But I&#039;ve seen very few campaigns where we are allowed to communicate freely and creatively.   

Tracy</description>
		<content:encoded><![CDATA[<p>&#8220;if you truly want to reach an audience, you must remember that a conversation is two-sided.&#8221;</p>
<p>I totally agree.  Most campaigns I&#8217;ve seen, blog based campaigns, are like laborious Easter egg hunts.  </p>
<p>For a chance to win something you are obligated to go to one site, come back to another, tweet, post, share in many ways &#8230;  it&#8217;s endless really.</p>
<p>And a chore.  Yes, there is the appearance of a 2 sided conversation.  But is that really what it is? </p>
<p>Woman communicate in a lot of fun and wonderful ways if given the chance.  But I&#8217;ve seen very few campaigns where we are allowed to communicate freely and creatively.   </p>
<p>Tracy</p>
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