Fun at the Grocery Store?

Who knew an evening at the supermarket could be so much fun? Well, when you spend it chatting with the women behind Manic Mommies , Erin and Kristin, and Stop & Shop (a 360 client) Consumer Advisor Andrea Astrachan , it sure is.
Last week I got to leave the office and head to the Natick Super Stop & Shop to tape a podcast with the Manic Mommies and our client Andrea. The topic of the conversation was how to reduce those nasty “pain points” moms experience at the supermarket. Andrea, a mom herself, offered some great ideas on how to get in and out of the store more quickly (lists really do help), how to save money by shopping seasonally (which means more money for new shoes, right?!) and how to get kids involved in the shopping process – those Easy Scan hand-held devices (they’re kind of like laser guns) certainly seem to be a big hit with the little ones.
Of course, we did get a few curious looks from shoppers since we were recording the interview in the middle of the produce section. But what better place to talk about making that weekly chore easier?!
On my way out, I couldn’t resist picking up a few favorite items for the weekend. The Simply Enjoy lemonades (blueberry pomegranate is my favorite flavor) make great slushies for the beach. Just add ice and blend!
You can hear the full podcast here.





What a fun podcast Victoria! Erin and Kristin are the best. And thanks for the Simply Enjoy blueberry-pomegranate lemonade drink tip – can’t wait to try that this weekend!