Another PR blog?
Welcome to the 360 Days Blog! It took a trip to BlogHer Business to light a fire under our collective 360PR tails and finally get our blog up! Not that we haven’t been thinking about blogging for a while now. I personally struggled with the decision though. #1: It didn’t seem to fit our “team” style to have a traditional blog, with one (my) voice. But we solved that, with a team of contributors. #2: Does the world really need another PR blog? There are already some good ones (such as the PR Week editors’ blog).
In the end, given that our many clients and other friends of 360 are spread across the country and we’re all spending so much time online, it made a lot of sense to have a place where we can connect with you, beyond the emails, IM and conference calls. We’ll be sharing PR best (and yes, worst) practices, as well as industry and other events we hope you’ll find of interest. Speaking of which…
This week, Carrie, Elicia and I are in New York at BlogHer Business, where no doubt Johnson & Johnson’s Camp Baby, or as it’s being dubbed in blogging circles “Baby Gate,” will be a hot topic (there’s a good synopsis here about bloggers who were invited, uninvited). 360 is sponsoring the Social Media Outreach session with speakers from Method, General Motors, Graco, Microsoft and HP. It should be great – we’ll blog about key learnings on 360 Days later this week!
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